Aloha HHA Members and Partners, As we gather with our ʻohana for Thanksgiving, I am filled with immense gratitude for this industry and for the people who make it the heart of Hawaiʻi's economy. My deepest thanks go to our dedicated HHA team and, most importantly, to every one of you, our members. This has been another year of navigating complex challenges, and your resilience, leadership, and commitment to your teams and our community are the foundation of our collective suc

Aloha HHA Members, The month of August brought with it a significant wave of new leadership and opportunity for our state's tourism industry. We are incredibly optimistic about the path forward, and this momentum sets a powerful stage for our advocacy work as we prepare for the 2026 legislative session. First, I want to extend my sincere congratulations to our own Jeff Wagoner, President and CEO of Outrigger Hospitality Group, on his appointment to the new Green Fee Advisory

[HONOLULU, HI – July 29, 2025] – The Hawaiʻi Hotel Alliance is closely monitoring the Tsunami Warning issued by the National Weather Service US Tsunami Warning System and the State of Hawaiʻi today. Our utmost priority is the safety and well-being of our guests, employees, and the wider community. We urge everyone to immediately heed the direction of first responders and emergency management officials. If you are currently in a designated tsunami evacuation zone, please evacu

As we recognize Tsunami Awareness Month, it’s a critical time to ensure that our employees, guests, and communities are prepared and informed. Resources to Share: New Statewide Tsunami Awareness Video: Hawaiʻi County Civil Defense, in partnership with Sea Grant Hawaiʻi and other emergency management agencies across the state, has produced a new tsunami preparedness video for both residents and visitors. Watch the video here: YouTube Link Also available on the Hawaiʻi County C

Aloha Members, As the hotel industry continues to navigate rapid shifts in policy and economy, here’s a quick update on key national developments that may affect our industry here in Hawai‘i: New Tariffs Take Effect This Week: A 10% universal tariff and country-specific increases are now in motion, with a sharp 104% tariff on Chinese imports beginning Wednesday. Hotel Industry Advocates on Rising Costs: AHLA and HHA continue pushing back on tariffs and proposed TAT hikes due

Hawaiʻi Hotel Alliance Praises Governor Green and DBEDT for $6.3 Million Strategic Investment in Maui's Economic Recovery HONOLULU, HI – Jerry Gibson, president of the Hawaii Hotel Alliance (HHA), today praised Governor Josh Green, M.D., and the Department of Business, Economic Development and Tourism (DBEDT) for their commitment to Maui’s economic recovery following the devastating wildfires of August 8, 2023. HHA has been working closely with DBEDT to raise awareness of the

Hauʻoli Makahiki Hou! This year, we grew to 33,000+ hotel rooms statewide, supported Maui wildfire survivors, secured SB2919 to combat...

Gratitude for Your Support: Mahalo for your unwavering dedication, which continues to uplift our industry during this holiday season....